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The holidays are a great time to market your real estate business. People are in the mood to buy and sell homes and are looking for information about the process. If you want to take advantage of this busy season, you must start planning now. This blog post will give you 6 actionable holiday real estate marketing ideas to help you get started.
1. Get festive with your branding.
Make sure your branding is in line with the holiday season. This means using holiday-themed colors, fonts, and images on your website, social media, and print materials. You can also take things a step further by creating holiday-themed videos or blog posts. Zentap allows you to easily do this through our dashboard in just a few clicks.
2. Host holiday-themed open houses.
Open houses are a great way to attract potential buyers and sellers. To make your open houses stand out, host holiday-themed events. This could be anything from an ugly sweater party to a holiday cookie decorating contest. Get creative and have fun with it!
3. Send holiday cards.
Sending holiday cards is a great way to stay in touch with past clients and potential leads. You can either send e-cards or traditional mail cards. If you go the traditional route, make sure to personalize each card with a handwritten note.
4. Sponsor a holiday event.
Get your business name out there by sponsoring a holiday event in your community. This could be a tree lighting ceremony, a holiday parade, or a toy drive. Not only will you be helping out a good cause, but you’ll also be getting your business name in front of potential customers.
5. Give back to the community.
The holiday season is all about giving, so give back to your community. This could be anything from volunteering your time to a local charity or donating money to a worthy cause. Giving back will not only make you feel good, but it will also make your business look good.
6. Stay active on social media.
Make sure you’re staying active on social media during the holiday season. This means posting festive content, sharing holiday discounts, and promoting any holiday events you’re hosting or sponsoring. Staying active on social media will help you stay top of mind with your potential customers.
Start planning your holiday marketing strategy today to make the most of this busy season! If you need help getting started, contact a Zentap marketing expert at [email protected]. They will be able to help you create a plan that will fit your budget and business goals.
